"People do not buy
goods and services. They buy relations, stories, and magic."
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Complexions
Skin and Body Care Spa based in Costa Mesa, CA.
the Challenge
Kamille had an existing brand before working with Impact over Impress and was interested in rebranding her business since she was going to be relocating and wanted a fresh start . She wanted to go for a classy, elegant look with pops of black to give it a sleek, sexier feel.
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She also wanted to have her social media accounts and other marketing to reflect the new branding change so that the new look would be consistent and recognizable, with room for growth.
the Solution
We collaborated on ways to create a balanced look between elegant and sexy through the font choices and how we used her new brand colors. I designed a logo suite that would showcase her full business name and a logomark design.
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For her marketing materials, we carried out the same look by keeping her business cards very simple and clean. We also designed branded gift certificates to help strengthen her brand association while also functioning as a promotional incentive to her clients and help her business.
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Deliverables
Primary and Secondary logo, and Watermark
Cohesive, Branding redesign
Social Media Content
Business Cards
Customized Content
Gift Certificates
Gift Vouchers
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Business Website
BRAND VISION
TESTIMONIAL
"Stephanie is the best! I feel very grateful to run into her IG profile because not only her work is amazing, but she’s an excellent communicator! She gets my style, she gets my brand vision, which is very rare to find! I talk to her daily and she responds fast. If anyone is looking to strengthen their business brand, Stephanie will definitely help take you to the next level!"