"People do not buy
goods and services. They buy relations, stories, and magic."
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Luxe
Beauty
Luxe Beauty, by Jada, is a lavish brand based in Honolulu, HI that offers hair and beauty care to women.
the Challenge
Jada is an independent stylist who wanted a brand developed that centered on her artistry . She wanted to have a soft, elegant look that would appeal to her clients which are mainly women looking to have their hair done.
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She also wanted to have her social media accounts and other marketing to reflect the new branding change so that the new look would be consistent and recognizable.
the Solution
Together, we developed a cohesive brand identity for Jada to keep her business look consistent no matter where she goes. We collaborated on designing a primary and secondary logo, and a watermark and discussed colors, fonts, and elements that would showcase Jada's brand vision. We also got Jada new business cards with her new look and developed a promotional strategy through the use of loyalty cards.
Deliverables
Primary and Secondary Logo, and Watermark
Cohesive, Branding Establishment
Business Cards
Loyalty Cards
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BRAND VISION
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TESTIMONIAL
"Stephanie was amazing throughout the whole process. I have no experience in logo design nor branding and I decided to give her full creative control. I showed her some inspiration and ideas and she totally blew me away with what she created! It was the little details that she put in that really shows she enjoys what she does. The process was smooth and she communicates well. I definitely recommend her to anyone that wants their business to stand out!"