"People do not buy
goods and services. They buy relations, stories, and magic."
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Truly Bright
Mobile, Teeth whitening business based in Long Beach.
the Challenge
Malia and Amber have had their teeth whitening business since 2018 but haven't done too much with it. They wanted to revamp their visual representation by making it more modern, consistent, and different than their competitors. They also wanted their branding to appeal to both men and women, mainly of the millennial generation, since that is their target market.
the Solution
For their branding, we chose colors that are more popular amongst millennials and chose fonts that are neutral to the sexes, one with clean lines and the other with handwritten character. We collaborated on logo designs to produce a primary and secondary logo and watermark and created story highlight covers that pop making it easier for her clients to navigate important info .
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Deliverables
Primary and Secondary Logo, and Watermark
Cohesive, rebranding on their website and all platforms
Content creation for social media
Social Media management
Print material design and marketing
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BRAND VISION
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TESTIMONIAL
"Working with Stephanie through Impact Over Impress was nothing short of amazing! She went above and beyond my expectations. Coming from a business that had absolutely no idea where to start with creating my brand, Stephanie gave great advice and was very patient through the entire process. She made sure that I was completely satisfied with the content that she created.
I am overwhelmed with gratitude!! My business has a whole look if it’s own! I could not imagine trusting anybody else to do that for me. Not to mention, the amount of professionalism really shows. From booking her services, to my final product, I couldn’t be any more satisfied. Thanks again, Stephanie! "